A Case Study of Integrating Ideological-Political Elements into Advanced Business English Teaching: Taking "Everyday Use" as an Example
DOI:
https://doi.org/10.70088/w2z4p696Keywords:
Advanced Business English, Curriculum-based ideological-political education, Production-oriented approach, Everyday Use, Single-case study, Cultural inheritanceAbstract
This paper presents a descriptive single-case study of the integration of ideological-political elements into Advanced Business English teaching through Unit 6, Alice Walker’s "Everyday Use," a short story in the textbook. The case is designed around the Production-Oriented Approach (POA) and the teaching-reform logic of "integration, presentation, internalization." Rather than regarding ideological-political education as an additional component attached to language teaching, this case explores value-related resources that are already embedded in the literary text, which include cultural inheritance, family values, cultural identity, and the relationship between cultural heritage and everyday life. Meanwhile, these resources are incorporated into a blended teaching model consisting of pre-class motivation, in-class textual interpretation and cultural comparison, group presentation, and post-class reflection. The case focuses on teaching design and classroom implementation rather than on measuring learning gains statistically. And it analyzes how the case applies the "Three-Entry" principle and how POA provides a workable pedagogical process for integrating language learning with value-oriented reflection. The case suggests that "Everyday Use" offers a productive context for developing students’ textual interpretation and intercultural awareness, as well as their ability to articulate Chinese cultural experience in English.References
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Copyright (c) 2026 Wang Yan (Author)
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