The Impact of Corporate Strategy on Organizational Performance

Authors

  • Min Chen Department of Management, Hebei North University, Zhangjiakou, Hebei Province, 075000, China Author
  • Na Li School of Business Administration, Shijiazhuang Tiedao University, Shijiazhuang, Hebei Province, 050043, China Author

DOI:

https://doi.org/10.70088/z7cety26

Keywords:

corporate strategy, organizational performance, strategic planning, competitive advantage, innovation

Abstract

Corporate strategy plays a critical role in shaping the direction and success of an organization. This paper explores the various facets of corporate strategy, including strategic planning, competitive advantage, and innovation. Through an analysis of contemporary research and real-world examples, the paper examines how effective corporate strategy can enhance organizational performance, drive growth, and sustain competitive advantage. The discussion also highlights the challenges associated with strategic implementation and offers insights into future trends in corporate strategy.

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Published

10 June 2024

Issue

Vol. 1 No. 6 (2024)

Section

Article

License

Copyright (c) 2024 Journal of Strategic Management

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Chen, M. and Li, N. (trans.) (2024) “The Impact of Corporate Strategy on Organizational Performance”, Strategic Management Insights, 1(6), pp. 7–13. doi:10.70088/z7cety26.