Research on Practical Teaching Reform of the Course "Cross-Border E-Commerce Theory and Practice" Based on OBE Concept

Abstract

Guided by the principles of Outcome-Based Education (OBE), this paper focuses on the course "Theory and Practice of Cross-Border E-commerce" as a case study for pedagogical improvement. The study addresses several key challenges within the course's practical teaching component, including misalignment between course objectives and current industry demands, limited student engagement and initiative during the learning process, and a lack of diversity in assessment methods. To tackle these issues, the course is redesigned and optimized across four critical dimensions: instructional objectives, curriculum content, teaching methodology, and evaluation strategies. By integrating the OBE philosophy throughout the entire instructional cycle, the study aims to strengthen the effectiveness of course delivery and significantly enhance students' practical competencies, critical thinking, and adaptability in real-world e-commerce contexts.