Educational Function Types and Environmental Art Design Transformation Strategies of Hainan Urban Markets under the Background of Cultural and Tourism Integration

Abstract

Against the backdrop of deep cultural and tourism integration, Hainan urban markets have transcended their traditional role as mere commodity trading venues, emerging as vital spaces for cultural expression, ecological education, and community interaction. However, current market development faces a structural dilemma of emphasizing traffic over substance, characterized by superficial cultural displays, a lack of interactive ecological education platforms, and fragmented community memories. To address these challenges, this study systematically defines the educational functions of markets and explores targeted environmental art design transformation strategies. Utilizing a logical framework of type identification, strategy formulation, and practice validation, the research deconstructs the educational functions of Hainan urban markets into four core dimensions: cultural transmission, ecological cognition, community cohesion, and innovative practice. The study emphasizes that cultural transmission must shift from static symbolic displays to dynamic interactions involving cognitive, emotional, and behavioral participation. Ecological cognition requires immersive experiences to transform local wisdom into sustainable behaviors. Community cohesion aims to rebuild identity and responsibility through daily interactions, while innovative practice necessitates a complete experiential cycle of observation, thinking, action, and reflection. Ultimately, this research provides theoretical depth and practical applicability for revitalizing cultural resources. By utilizing environmental art design to bridge space, culture, and people, the study offers an actionable pathway to transform Hainan's urban markets into dynamic classrooms, thereby infusing humanistic value into the construction of the Hainan Free Trade Port.