Research on Enrollment-Treatment-Employment Linkage Mechanism and Quality Feedback for Finance and Economics Majors Based on OBE Concept

Abstract

In the era of digital economy development and deepening economic globalization, finance and economics programs face new requirements that shift the focus from simple knowledge transmission to the systematic enhancement of students’ professional competencies. Outcome-Based Education (OBE), an innovative teaching philosophy centered on clearly defined learning outcomes, provides a useful framework for addressing the persistent disconnect between talent cultivation in China’s financial education and the evolving needs of industry and society. Building on OBE principles, this study analyzes the operational mechanisms and collaborative logic across the entire educational chain, covering enrollment, in-program training, and employment. It systematically identifies core challenges such as misaligned enrollment structures, fragmented curricula, weak industry–education collaboration, and insufficient data support for quality assurance. In response, the paper proposes a five-dimensional integrated approach that includes reverse enrollment profiling guided by employment outcomes, restructuring of a competency-oriented curriculum matrix, construction of an industry–education synergy ecosystem, development of a data-driven information platform, and establishment of dynamic feedback and continuous improvement cycles. Together, these measures aim to build a learning outcome-oriented quality feedback mechanism for finance and economics majors, promote high-quality program development, and offer a systematic pathway for cultivating high-caliber, application-oriented professionals who are better aligned with contemporary financial sector demands.