A Study on the Synergistic Path of Digital Technology Empowering the Promotion of Li and Miao Cultural Heritage and the Revitalization of Rural Industries

Abstract

Against the backdrop of accelerated global digitalization and the deepened implementation of the rural revitalization strategy, leveraging emerging technologies to promote the preservation of ethnic cultures and rural social development has become a pivotal contemporary issue. However, under the pressures of rapid modernization and urbanization, indigenous heritages, particularly the Li and Miao cultures, face unprecedented challenges. These include limited transmission channels, restricted dissemination impact, and insufficient innovation and transformation, which collectively threaten their long-term survival. Correspondingly, related rural industries have long encountered severe developmental bottlenecks, including reliance on traditional business models, poor market integration, and persistently low added value. Grounded in the actual development context of Li and Miao settlements in Hainan, this paper systematically analyzes the synergistic mechanisms and practical pathways for digital technologies to empower cultural dissemination and industrial revitalization. By integrating advanced digital tools such as virtual reality, big data analytics, and e-commerce platforms, this study explores how technological interventions can effectively modernize traditional cultural expressions while simultaneously boosting local economic growth. Furthermore, the research evaluates the socio-economic impacts of these digital integrations on community engagement and sustainable development. Ultimately, this comprehensive analysis aims to provide robust theoretical references and actionable practical frameworks for policymakers and stakeholders. The findings underscore the immense potential of digital empowerment in achieving a sustainable, win-win outcome of cultural prosperity and economic development in marginalized ethnic regions.